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This episode is a special replay of David George’s conversation with Harry Stebbings on 20VC. David is a General Partner on a16z’s growth team, and in this discussion he breaks down how he thinks abou...
David George, GP at a16z's growth fund, shares his framework for breakout growth investing: exceptional business models are table stakes, but real edge comes from non-consensus views on TAM (total addressable market). He emphasizes investing in 'pull' companies in winner-take-most market structures, moving fast in competitive environments, and maintaining conviction through single-trigger decision making. The discussion covers unit economics at scale, temporal diversification, managing fear and competition, and specific investment examples like Roblox, Figma, DoorDash, and Loom.
David outlines his foundational investment framework developed at General Atlantic: successful growth investments require great founders plus non-consensus views on total addressable market. He argues that exceptional business models are merely table stakes—not sources of edge—despite most growth investors spending 90% of their time on them. Real returns come from identifying markets that will grow bigger and longer than consensus expects.
Deep dive into evaluating unit economics at growth stage, using DoorDash as a key example of a missed opportunity. David explains how to identify early signals of improving economics in mature markets and localized network effects. He addresses the challenge of unit economics when founders have massive capital raises, emphasizing that the decision to optimize depends on competitive dynamics and customer stickiness.
David introduces the 'Glengarry Glen Ross' framework for identifying winner-take-most markets where the leader captures vast majority of market cap. This pattern appears not just in consumer companies with network effects (Google, Facebook) but also in B2B without traditional network effects (Salesforce, Workday, ServiceNow). Understanding these dynamics is critical for valuation decisions and long-term thinking.
David addresses the challenge of 2x higher entry prices in today's market. He explains the 'When Entry Multiples Don't Matter' framework: invest in great companies growing very fast to afford more degrees of freedom on valuation. The key is thinking in 5-7 year terms and being willing to accept timing risk. He shares Qualtrics as his most painful price-based pass.
Discussion of the proliferation of late-stage capital from hedge funds and crossover investors. David challenges the perception that these players are irrational, noting their returns are actually good. He explains how a16z adapted: faster diligence with prepared minds, focusing on 3-4 key questions rather than exhaustive analysis, and playing the 'end game' by offering more than just capital through the firm's platform.
Deep dive into a16z's single-trigger decision model where individual GPs make final investment calls. David explains this is the ultimate measure of conviction—if a GP gets negative feedback but still invests, that's true conviction. He contrasts this with committee models that create 'selling' dynamics and less intellectually honest conversations. The model also eliminates internal politics around deal advocacy.
David's perspective on the SPAC boom: great for companies as another liquidity option, but only valuable if founders treat it like going public, not as a milestone. For SPAC issuers, value proposition must be unique beyond just being a financial vehicle. The proliferation of SPACs may make it harder to generate attractive returns on the issuer side.
David introduces the 'pull vs push' framework using Loom as the most recent example. Pull companies have markets pulling their product organically (viral, bottom-up adoption) rather than pushing product to market. Loom exemplifies this: 10x YoY growth at scale through viral asynchronous video, building enterprise sales on top of organic traction, with passionate domain expert founders.
Personal discussion of what drives David: not money, but learning, working with best founders, and deep fear of failure combined with extreme competitiveness. He channels fear into working harder—diving deeper into companies, trends, and forming differentiated views. Returns are a scoreboard element, with mission-driven focus on generating outcomes for LPs (universities, nonprofits).
The Inside Story of Growth Investing at a16z
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